Brand: New Wave, A Fictitious Aquarium

Creative Director: April Speed

The following is a mock ‘case study’ of a fantasy aquarium that utilizes a short-form marketing strategy designed to quickly convey a single clear message on social platforms. Basically, wherever your audience hangs out online, short-form content is being consumed.

Accomplished in storytelling, both visual and written—with practiced skills in video production, content creation, writing, and graphic design—my experience in consumer advertising really shines through in this sea-kissed digital space.